Book Info
- Publisher: Wiley Publishing
- Pages: 288
- Price: US$19.99
- Pub. date: June 1, 2010
- Category: social media
- Tags: beginner, social, social networking, Twitter
When I wrote the first edition of this book, Twitter was just starting to hit the big time: bemused front page articles in just about every magazine and newspaper in the land wondered just what this Twitter thing was all about; the actor Ashton Kutcher (@aplusk) had just cracked the one million follower mark; and Oprah herself had joined the fray with her own Twitter account (@oprah).
A year later, has anything changed? Oh, just a few things: Now every magazine and newspaper in the land not only has its own Twitter feed, but most of their reporters and writers have Twitter accounts, too; more than two hundred Twitter users have at least one million followers; and, of course, anybody who is anyone now tweets.
In fact, as I was writing this edition Twitter crossed the 100 million user threshold, a jaw-dropping number that, more than anything else, signals Twitter's newfound (and apparently permanent) place in the mainstream. That's a pretty heady climb for a service that began with the question "What are you doing?," a query so humble and mundane that Twitter was either ridiculed or ignored for most of its early life.
Yes, you can still tell people what you're doing, and lots of Twitter users do just that. What's different now is that you're free to turn your Twitter experience into anything you want it to be. To do that, however, you need a guide to the ins and outs of Twitter and the tools, services, and sites that have sprung up in its wake. That's what Twitter Tips, Tricks, and Tweets, Second Edition aims to be. This book not only tells you everything you need to know to get started with Twitter and perform all of its standard chores, but it goes beyond the basics to show you how to wring every last bit of usefulness, education, and fun out of Twitter.
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